Client: Ken’s Man’s Shop
Platform: Wordpress
Role: Art Direction, Design & Copywriting
Web Development by Net Elevation
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Ken’s had an outdated site that wasn’t responsive and didn’t match the modern aesthetic of the store. In 2020, we built a Shopify site to serve customers who were stuck at home. In 2021, the store was ready to completely redesign their web presence with a brand new Wordpress site that includes an e-commerce shop.
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First we identified what content was important to keep from the old site and what needed to be reworked. I mocked up the design, taking into account all of the store’s objectives, highlighting their robust custom shop and their focus on service.
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Working closely with Brian Bender of Net Elevation, we built all the pages with a focus on user experience and search engine optimization.
We included an e-commerce shop, embedded appointment scheduler, newsletter sign-up and Kory’s popular blog.
The result is a gorgeous and functional site that has helped grow the business through ongoing new appointments and massive growth of their email newsletter audience.